Frequently Asked Questions
What is a promotional product?
A promotional product is a product branded with a logo, image or slogan representing a company or brand.
What are the most popular promotional products?
Popular categories include apparel, wearables, writing instruments, drinkware, bags, computer products, desk office accessories, recognition awards, calendars, tech devices and more.
Is marketing with promotional products expensive?
No- the average cost-per-impression (CPI) is in fact the lowest among all marketing mediums.
What is a promotional product distributor?
A promotional product distributor is a creative partner whose experience can lead you to secure unique, branded items to advance your company’s mission and goals.
How do I choose the right promotional product for my brand?
There are thousands of promotional products for brands to choose from, and going in blind can sometimes be a little overwhelming. This can be avoided by engaging the services of a promotional product distributor, whose expertise and vast knowledge of the industry will save you both time and money.
Who is APPA?
APPA is the Australasian Promotional Products Association and represents businesses that specialise in tangible marketing through the supply, distribution and decoration of promotional products.
Do I need to use an APPA member promotional product distributor?
No, but it is highly recommended as APPA members are reputable, professional companies that are bound by the APPA Code of Conduct and APPA Constitution.
